Independent · not affiliated with Shopify Inc.

Shopify, checked the way you’d check it yourself.

Reviews of the platform, its themes and its apps — every price read from the source, every fee worked through per order, and the cases where the honest answer is to use something else.

Affiliate disclosure: we earn a commission when you sign up through our links. It costs you nothing and it never changes a verdict — see our editorial policy.

01Every price read from the source, with the date it was checked.
02Every fee worked through, down to what one order costs.
03We say so when the answer is not Shopify.
04No score until we have used the thing ourselves.

Start here

Four hubs. Everything on the site hangs off one of them.

Pillar 01

Shopify

Everything that decides whether Shopify suits you: what it really costs, where it wins, and when we tell people to use something else.

Pillar 02

Shopify Themes

Free and premium Shopify themes compared on price and store ratings, picks by niche, and one speed protocol applied the same way to every theme.

Pillar 03

Shopify Apps

Most stores install forty apps and need ten. One pick per job, from the App Store's own data, with what each one really costs.

Pillar 04

Learn

From your first product to your first thousand orders — practical guides, and an honest way to judge the paid courses before you buy one.

Shopify vs.

Seven head-to-heads, each ending in a recommendation — not a shrug.

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